MPBA Corporate Identity Manual

Scope of work: Logo design / Typography / Editorial design and layout / Pre-print / Print production
Client: MPBA (State Department of Justice)
Project URL: www.mpba.mp.br

Updated the logo and corporate identity for the MPBA corporate branding. The MPBA, or Ministério Público do Estado da Bahia, is the Department of Justice for the state of Bahia, Brazil.

What I did: I’ve adjusted proportions of symbol and type, updated typeface, updated colors to current printing and digital standards, created a list of accompanying typography for use in various applications. I’ve also compiled the updated logo and branding guidelines on its applications into a corporate identity manual to be used by the institution and partners. I’ve also prepared the manual for printing production and digital distribution.

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